Trucking in Wisconsin
Owner-operator guide for Wisconsin (WI) — rates, freight volume, regulations, top shippers, and everything you need to run profitable lanes through the Madison state.
Quick Stats
Freight Volume
highO-O Friendly
7/10
Fuel Tax
30.9 c/gal
Parking
moderateAverage Rates Per Mile
| Equipment | Rate/Mile |
|---|---|
| Dry Van | $2.40 |
| Reefer | $2.70 |
| Flatbed | $2.90 |
Key Highways
I-94I-43I-90I-39I-41
These corridors connect Wisconsin's major freight cities: Milwaukee, Madison, Green Bay, Appleton, Kenosha. Knowing these routes is essential for planning efficient loads in and out of the state.
Top Industries
1Dairy farming
2Manufacturing
3Paper/packaging
4Beer brewing
5Healthcare
Top Shippers
Harley-Davidson (Milwaukee)
Oshkosh Corporation
Kimberly-Clark
Amazon MKE1-MKE5
Sargento
Walmart DCs
Trucking Regulations
- No toll roads — advantage vs Illinois
- Standard federal compliance
- Dairy loads year-round — temp-controlled required
- Oversize permits through WisDOT
Toll Roads & Winter Conditions
Toll Information
No toll roads
Winter Conditions
Harsh winters; lake-effect snow; I-94 Milwaukee ice
Frequently Asked Questions About Trucking in Wisconsin
In Wisconsin, dry van rates average $2.40/mile, reefer rates average $2.70/mile, and flatbed rates average $2.90/mile. Actual rates vary by lane, season, and load specifics.
Wisconsin scores 7/10 on our owner-operator friendliness scale. The state has high freight volume with moderate truck parking availability. Key industries driving freight include Dairy farming, Manufacturing, Paper/packaging.
Key trucking regulations in Wisconsin include: No toll roads — advantage vs Illinois. Standard federal compliance. Dairy loads year-round — temp-controlled required. Oversize permits through WisDOT. The state fuel tax rate is 30.9 cents per gallon.
The major freight highways in Wisconsin are I-94, I-43, I-90, I-39, I-41. These corridors connect the state's key freight cities: Milwaukee, Madison, Green Bay, Appleton, Kenosha. No toll roads.